How about 61 ways? No problems, because Author Steve Scott does talk of a total of 61 ways to market your books.
The best thing is that his strategies are all implementable, as I have experienced personally.
Simple yet doable.
In that context, this 108-page Amazon 5-star e-book (sorry, there is no paperback) can be a good foundation for acquiring the basic skills of marketing and a great way forward for your career as a self-published author.
Steve starts with some very basic marketing techniques such as designing a good book cover, finding a niche, writing multiple books in a single genre, etc and then moves on to advanced techniques such as building an Author Platform, creating an email list, strategies for using KDP Select and so on.
I like Steve’s honesty. He does not promise that you will become a best seller overnight by just buying his book. However, if you are serious about a career as a Kindle author then you must put all or most of his strategies to work.
Here is a list of strategies that he uses:
Write good books
Focus on a single niche
Find best-selling book ideas
Look for specialised topics
Always be creative
Design a Killer cover
Enrol in KDP Select
Build an email list
Cross promote your books
Track daily sales number
Rules of Internal book marketing includes cross referencing your other books and providing an excerpt.
Provide a good preview information
Add html code to the description
Choose 2 broad categories
Create an Author Central Page
Increase book sales with KDP Select Free Promo days
Pricing your books
Create an Author Platform
Create a YouTube video
And the list goes on….
The book deals with all these topics in considerable detail.
And yes, they are all worth a try as I am already using 95% of the strategies contained in this book.
One caveat I need to add.
This book pre-dates Kindle Countdown deals.
So I hope Steve Scott will soon update the book to take care of the strategies for dealing with this new animal of Kindle Countdown deals.
Then a helpful comparison of a free book promo vs a Kindle countdown deal and what to use when would be really helpful.